realme officially announced the realme 12 Pro Series will feature a flagship periscope telephoto lens at its 2024 media preview event in Las Vegas.
realme 12 Pro Series is now official!
The event attendees got a first look at the new realme 12 Pro Series as the world’s fastest-growing smartphone company demonstrated its superior periscope telephoto technology and luxury watch design, with some speculating that it may be the leading imaging phone in its category.Â
Following realme’s founder and CEO, Sky Li’s, recent open letter announcing that 2024 will be the year of rebranding, the company additionally unveiled its new slogan: Make it real. This media event was the first official communication from realme following its rebranding.Â
The realme number series is planned to be positioned as the future of Next-Gen Imaging, while the phrase repositions realme as a tech brand that better understands youthful users.Â
Empowering Young Users with Next-gen Imaging Through The Flagship Periscope Telephoto LensÂ
According to realme research, there is a growing tendency among young users for telephoto lenses with 3X zoom or more, rather than only 2X. A periscope telephoto is the only realistic option for enabling high-zoom capabilities in compact phones.Â
While this technology requires expensive expenses and technological obstacles that are often reserved for flagship smartphones, realme is committed to bridging this gap by making flagship-exclusive periscope telephoto technology available to a larger audience of young people.Â
In keeping with this, realme has created a proprietary periscope telephoto formula to assure high-quality image across a variety of settings, which was first introduced in the realme GT5 Pro, which will be available internationally in November 2023.Â
This approach has propelled the telephoto performance of the realme GT5 to the top of the industry. The realme 12 Pro Series will use the same approach, combining a leading sensor size, a high-performance platform, and an innovative algorithm to deliver excellent image performance.Â
The Next-gen Telephoto and Sensor: Best Periscope In The SegmentÂ
The realme 12 Pro Series improves night shot clarity and stability while reducing flare and ghosting. This is accomplished by a one-of-a-kind mix of prism tilt OIS, Sub-Wavelength Structure Coating, and a Wave Pattern Lens Shade. These innovations were first seen in the GT5 Pro.Â
Moreover, the realme 12 Pro Series tops its class in telephoto capabilities, with up to 120X digital zoom. It will also have a 3X Portrait Mode with a 71mm golden portrait focal length, resulting in a naturally narrow depth of field ideal for portraiture.Â
In terms of sensors, the realme 12 Pro Series has the segment’s biggest periscope telephoto sensor. It has the OV64B flagship sensor, which outperforms competitors and equals other top-tier flagships. It’s more than twice the size of the iPhone 15 Pro’s telephoto sensor, at 1/2-inch.Â
The telephoto lens of the realme 12 Pro Series is roughly three times more light-sensitive than the iPhone 15 Pro due to its wider aperture and light intake.Â
The Next-gen Lossless Zoom: Flagship Full-Focal-Length Lossless Zoom Imaging CapabilityÂ
The realme 12 Pro Series features a Sony IMX890 OIS primary camera with a 1/1.56” big sensor, a 24mm equivalent focal length, and a wide f/1.8 aperture that improves night-time shooting. With OIS technology, it excels in providing steady video recording and optimizing picture success rates.Â
Additionally, the realme 12 Pro Series includes a periscope telephoto and ultra wide-angle camera with lossless zoom at 0.6x, 1x, 2x, 3x, and 5x, delivering a full-focal-length lossless zoom photography experience equivalent to that of a flagship handset.
The Next-gen Algorithm: Exclusive Customization of The MasterShot AlgorithmÂ
realme has improved its image processing with the MasterShot Algorithm in partnership with Qualcomm. The realme 12 Pro Series is the first and only device in its class to process RAW domains, ensuring maximum clarity, dynamic range, and realism in cinematic portraits. Â
The next-generation omni-focal MasterShot Algorithm is a flagship-level architecture that provides the most advanced computational photography in the industry.Â
It includes the LightFusion Engine for improved clarity and tone, as well as the NightEye Engine for better night photography. With its distinctive movie portrait filter, the Series also makes it simple to take outstanding portraits.
Partnered with The International Luxury Watch Designer to Create Luxury Watch DesignÂ
Along with the flagship image, realme has teamed with Ollivier Savéo, the renowned luxury watch design master, to produce luxury watch design for the realme 12 Pro Series. This seeks to provide young people with Next-Gen Imaging experiences and tastefully designed items.Â
Renowned for his leadership in high-end watch and jewelry groups, Ollivier Savéo has previously partnered with prominent Swiss watch brands, including Rolex, Roger Dubuis, Piaget, Breitling, and Quentin. His expertise has played a pivotal role in the creation of a luxury watch design that elevates the realme 12 Pro Series to new heights of sophistication.Â
realme and Ollivier Savéo set out to deconstruct classic luxury timepieces, drawing inspiration from their design and workmanship. This resulted in the infusion of refined features into the industrial design of the realme 12 Pro Series, reinventing the notion of luxury watch design.Â
- Golden Fluted Bezel: Crafted using CNC machine cutting, the Golden Fluted Bezel achieves a 360° luxury watch level precision texture with 300 meticulously designed metal lines.
- Polished Sunburst Dial: The Polished Sunburst Dial showcases a light cone texture and gradient UV texture seamlessly blended to present over 500 sunburst patterns interwoven with light and shadow.
- Premium Vegan Leather: The use of the latest silicone materials results in a silky feel and dirt-resistant Premium Vegan Leather, combining high-end aesthetics with practicality.
- 3D Jubilee Bracelet: Featuring three-dimensional rhomboid precision splicing, the 3D Jubilee Bracelet creates a metallic strap texture that adds a touch of luxury to the realme 12 Pro Series.Â
The realme 12 Pro Series will be available globally in January. However, realme has yet to announce its arrival in the Philippines. To learn more, visit the realme PH Facebook page at http://facebook.com/realmePhilippines or the official realme website at https://www.realme.com/ph/.Â