BIDA Fiber is Converge’s newest affordable internet product
On Saturday, September 30, 2023, Converge unveiled the segment-defining product at Don Vicente Rama Memorial Elementary School in Brgy. Basak, San Nicolas in Cebu province, where BIDA Fiber is attracting budget-conscious Cebuanos.
Converge’s goal with BIDA Fiber is to give Filipinos reliable, fast, and inexpensive fiber internet. Subscribers may connect up to six Wi-Fi-enabled devices at the same time and enjoy unrestricted online browsing, streaming, and mobile gaming for only P888 per month.
“We are thrilled to be able to cater to a new market with the most affordable fiber postpaid plan in the market which we are calling BIDA Fiber. For the price of P888, one household can enjoy unlimited data for a month, with speeds of up to 35 Mbps. We understand that there are still unserved needs in that class between those opting for our prepaid plan of Surf2Sawa (S2S) and the standard postpaid FiberX plans,” said Dennis Anthony Uy, Converge CEO and Co-Founder.
Converge sees BIDA Fiber’s no data cap as an advantage for families with members taking online classes or working from home while other members engage in basic online activities like online games and video calls with OFW family members abroad.
BIDA customers also have free BlastTV access. BlastTV is a streaming television service aiming to enhance entertainment, lifestyle, and sports viewing experiences for all Converge subscribers, and is available as a free Value-Added Service (VAS) under the company’s first-in-market “Watch Now, Pay Zero” idea.
BIDA Fiber, like the S2S product, is distributed through community retailer partners, so far, BIDA has made gains in Central Luzon, being the top-served region.
Converge’s goal for the rest of the year is to expand BIDA’s reach into metro cities like as Pasay, San Juan, Mandaluyong, Taguig, and others. BIDA plans to develop further in North and South Luzon, as well as Visayas and Mindanao. BIDA is now present in 588 cities and municipalities around the country.
“Our pivot into the broad mass market segments, along with the prepaid product of S2S, means our network is ready to take on the pent-up demand coming from this broader market. We have 6.1 million fiber ports rolled out to accommodate this demand,” noted Converge Chief Operations Officer Jesus C. Romero.
Converge has 1.97 million members as of the second half of 2023. While the majority of the fiber internet provider’s residential users are still postpaid, its prepaid subscriber base is rapidly expanding.