As the era of AI phones officially begins, OPPO accelerates its worldwide AI phone strategic roadmap following its participation in MWC 2024.
OPPO made their debut at the Google Cloud Next ’24 conference
OPPO partners with Google Cloud to explore a new AI Phone experience. OPPO unveiled many AI advancements at the Google Cloud Next ’24 conference, along with a joint announcement with OnePlus to use Google’s powerful Gemini models.
“Generative AI marks a significant milestone in the evolution of artificial intelligence. It brings forth greater creativity, novel possibilities, enhanced technical scalability, and significantly improved efficiency. These factors instill us with confidence as we step into a new era of AI Phones,” stated Nicole Zhang, GM of AI Product at OPPO and OnePlus.
“Our deep collaboration with Google Cloud throughout our journey is pivotal. Google Cloud’s open platform capabilities holds profound significance for OPPO’s advancement of AI Phones.” She added.
Leading the Way in Utilizing the Latest Gemini Family of Models
As a key step in fulfilling the mission of ushering in a new era of AI Phones, OPPO and OnePlus will integrate Google’s Gemini models. This integration will empower various product lines of OPPO and OnePlus to undergo significant upgrades and evolution in AI experiences, thereby reshaping the way global users interact with their smartphones.
OPPO and OnePlus have announced a cooperative commitment to offer a series of revolutionary features exploiting the superior capabilities of Google’s Gemini models throughout 2024. These attempts seek to provide the most formidable mobile AI experience, allowing a larger user base to easily accept the new attractiveness of AI Phones.
The Four Core Capabilities of AI Phones
The technological revolution brought forth by generative AI has opened up limitless opportunities for the mobile industry. OPPO is committed to working with global industry partners to revolutionize AI phones.
At the Google Cloud Next ’24 conference, OPPO presented AI Phone findings with global AI pioneers. OPPO thinks that AI phones should have four basic capabilities: efficient processing, perception of the actual world, self-learning, and creativity. AI technology will provide smartphones with new perceptual, interactive, and intelligent capabilities, altering the mobile experience.
During the conference, OPPO also outlined its complete plans for full-stack transformation and ecosystem restructuring of AI phones, with the goal of strengthening its position in hardware platforms, intelligent systems, and ecosystem growth.
Enable More Users Globally to Experience the Boundless Joy of AI Phones
OPPO revealed during the event that over ten million people may now use generative AI features on their smartphones, including the OPPO Find X7 Series and the OnePlus 12.
In 2024, OPPO and OnePlus will expand their AI features internationally, including the highly recognized OPPO AI Eraser.
The OPPO AI Eraser enables users to easily locate and remove objects while smoothly filling in the backdrop with little evidence of post-processing.
OPPO’s patented advanced AI recognition and picture filling technology powers this outstanding experience. OPPO AI Eraser can already distinguish over 120 different types of items, including people, dogs, phones, flowers, plants, and buildings.
To obtain optimal generation outcomes, OPPO trained its model on billion-level data sets utilizing the industry-leading Diffusion model, resulting in industry-leading AI Eraser performance.
AI Eraser will first be available on the Reno 11 Pro, Reno 11, Reno 11 F, Find N3, and Find N3 Flip.
OPPO and OnePlus are actively working with Google to incorporate cloud AI technologies into more mobile devices. This strong alliance will provide OPPO and OnePlus devices with even more sophisticated AI capabilities in the future, enabling services such as news article summaries, real-time audio content organization, and innovative social media content development.
OPPO’s Commitment to Advancing and Popularizing AI Phones
Artificial intelligence is profoundly embedded in the DNA of OPPO and OnePlus product development. Over the last few years, OPPO has used its software, hardware, chipset, and operating system integration expertise to achieve industry-leading mobile image performance. Its breakthroughs in computational photography have been extensively appreciated by people all around the world.
Meanwhile, OnePlus has used its powerful AI capabilities to ensure optimal performance. OnePlus offers the quickest and smoothest experience possible by combining cutting-edge technology such as the Trinity Engine.
OPPO created its AI Center earlier this year, combining resources for AI research and development in order to methodically improve its AI skills, with an emphasis on developing AI phones.
Over the next 3-5 years, OPPO and OnePlus will continue to develop over 100 new features for global customers based on generative AI technology, and they will stay dedicated to working with worldwide partners to deliver genuinely groundbreaking AI Phone experiences.
